{"title":"Mascara 101","description":null,"products":[{"product_id":"prima-eyelash-curler","title":"Eyelash Curler","description":"\u003cp style=\"margin-left: 0px; margin-right: 0px;\"\u003eWHY YOU NEED IT\u003cstrong\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eGot stick straight lashes that laugh when they see an eyelash curler? This mini lash curler hasn't met a lash it can't curl. Show them who's boss once and for all.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"margin-left: 0px; margin-right: 0px;\"\u003eWHY I LOVE IT\u003cstrong\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eFor me, using a lash curler is a must, on set and in my day-to-day life. When I'm working, I never let someone leave my chair without getting their lashes curled. But sometimes I have a client or a model with very straight, very stubborn lashes. That is when this curler is a life saver. Its unique shape lets you crimp those straight lashes in a way that a normal lash curler can't and I have never met a lash that this tool can't curl. It's also ideal for curling the inner and outer lashes which can be hard to get with a traditional lash curler. I had these imported from Japan because \u003cem\u003ethey work\u003c\/em\u003e, and anyone who has super straight lashes knows the struggle is real. \u003c\/p\u003e\n\u003cp style=\"margin-left: 0px; margin-right: 0px;\"\u003e6 replacement pads included\u003c\/p\u003e","brand":"Preo Prima","offers":[{"title":"Default Title","offer_id":13244218998883,"sku":"RC00119","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-prima-lash-curler_angle.jpg?v=1702322718"},{"product_id":"surratt-relevee-lash-curler","title":"Relevée Eyelash Curler","description":"\u003cp\u003eWHY YOU NEED IT\u003cstrong\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eThe most efficient and well designed lash curler on the market. How good is it? It recently won the Allure Magazine Best In Beauty Award, and we all know Allure isn't messing around.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eWHY I LOVE IT\u003cbr\u003e\u003cbr\u003eAll makeup artists have eyelash curlers in their kits because nothing opens up the eye like a beautifully curled lash. Unlike some lash curlers, it doesn't just crank them into a 90 degree angle, instead creating a softly opened lash that looks natural. It gives you perfectly fanned out lashes without breakage, without pinching and is calibrated to feel perfect in your hand. You'll never use another lash curler again.\u003cbr\u003e\u003cbr\u003e\u003cem\u003eAllure Best of Beauty Award Winner\u003c\/em\u003e\u003c\/p\u003e\n\u003cul class=\"collapsible-tabs\"\u003e\u003c\/ul\u003e","brand":"Surratt","offers":[{"title":"Default Title","offer_id":13244222079075,"sku":"RC00164","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-surratt-relevee-eyelash-curler.jpg?v=1703695521"},{"product_id":"surratt-rvle-mascara","title":"Relevée Mascara","description":"\u003cp\u003eWHY YOU NEED IT\u003cem\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003eAn incredible smudge-proof formula that lengthens, curls and defines the lashes beautifully.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWHY I LOVE IT\u003cem\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003eMascara is one of those products that elicits a love-hate relationship. We love what it can do to lashes, but hate what happens when the product starts to fall apart on you. Enter tubing mascara. Now, if you've ever tried a tubing mascara you know that it can tend to give you thin, kind of wimpy, skinny lashes. The genius part of \u003cem\u003ethis\u003c\/em\u003e tubing mascara is that it has teeny, tiny fibers in it that bulk up and hyperextend the lashes to the perfect volume and length. Never clumpy, never gloppy, the long thin wand and brilliant formula give you full feathery lashes that are stunningly curled and can hold up all day, even through workouts and humid east coast summers.\u003c\/p\u003e","brand":"Surratt","offers":[{"title":"Default Title","offer_id":13244222111843,"sku":"RC00293","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-surratt-relevee-mascara_open_v02.jpg?v=1703695561"},{"product_id":"avocado-waterproof-mascara","title":"Avocado Waterproof Mascara","description":"\u003cp\u003eWHY YOU NEED IT\u003cbr\u003e\u003cbr\u003eA waterproof mascara that also promotes lash growth with avocado and mamey oils in a vegan formulation. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eWHY I LOVE IT\u003c\/p\u003e\n\u003cp\u003eA great waterproof mascara isn't always easy to find. I find many to be too wet, causing my lashes look stringy and thin. The formula on this one is drier, individually coating my lashes making them look long and full, with zero clumping. I've put this avocado mascara to the test with blistering heatwaves and salty ocean swims and came out the other side without a raccoon eye in sight. Pair that with lash loving ingredients that support lash strength and growth and you have yourself a perfect mascara.\u003c\/p\u003e","brand":"Ere Perez","offers":[{"title":"Brown","offer_id":51308466045247,"sku":"RC00585","price":29.0,"currency_code":"USD","in_stock":true},{"title":"Black","offer_id":51308466274623,"sku":null,"price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-ere-perez-avocado-waterproof-mascara_open.jpg?v=1702243185"},{"product_id":"gingerlash-mascara","title":"Gingerlash Mascara","description":"\u003cp\u003eWHY YOU NEED IT\u003cbr\u003e\u003cbr\u003eMascara colors designed specifically for redheads. Black mascara, and even dark brown can look really severe on redheads. These tones were developed to be defining and flattering specifically for people with red hair. The formula is buildable, quick drying, vegan and waterproof.\u003c\/p\u003e\n\u003cp\u003eWHY I LOVE IT\u003cbr\u003e\u003cbr\u003eBecause redheads can have such fair lashes, ones that are light even at the root, black mascara can look quite stark.\u003c\/p\u003e\n\u003cp\u003eAnd you'd be surprised to know, unless you're someone who loves brown mascara and have bumped up against this issue, that it's quite hard to find a good brown, and nearly impossible to find a warm brown at all.\u003c\/p\u003e\n\u003cp\u003eAs a makeup artist, I've always used brown mascara on redheads, and even on blondes. It gives the definition you're looking for, but with a softer effect—less severe\u003cmeta charset=\"utf-8\"\u003e—and the warm tones look great against fair skin. This redhead mascara builds beautifully, gives you thick, full lashes without smudging or flaking, is quick drying so it's easy to apply multiple coats, and it comes in almost impossible shades to find. There's a special place in my heart for products that are designed for something very specific, and it doesn't get more specific than mascara for redheads. So glad Redhead Revolution saw a need and created a solution—that's truly my favorite kind of beauty product.\u003cbr\u003e\u003c\/p\u003e","brand":"Redhead Revolution","offers":[{"title":"Honest Auburn","offer_id":46087073366335,"sku":"RC00504","price":19.0,"currency_code":"USD","in_stock":true},{"title":"Genuine Ginger","offer_id":46087073399103,"sku":"RC00505","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-redhead-revolution-gingerlash-mascara-honest-auburn_open.jpg?v=1719287047"},{"product_id":"eye-deal-eyeliner","title":"Eye Deal Liner Pencil","description":"\u003cp\u003eWHY YOU NEED IT\u003c\/p\u003e\n\u003cp\u003eRichly pigmented long-wear eyeliners that go on with a smooth glide and stay all day. \u003c\/p\u003e\n\u003cp\u003eWHY I LOVE IT\u003c\/p\u003e\n\u003cp\u003eWhen you find a really good budge-proof eyeliner, it's a makeup game changer. What I love about these ones in particular is the versatility the \"play time\" in the formula allows. (\"Play time\" is the amount of time you have before the product sets and locks.) With these I can use them as a eyeliner, of course, but because they're so creamy you can also use them as an easy eyeshadow that won't crease, move or transfer. Since they're long-wear, they're also perfect for tight lining, giving you a rich, inky lay down of color on the waterline that will stay all day, minus the raccoon eyes. \u003c\/p\u003e","brand":"Monika Blunder","offers":[{"title":"Nachtschwarz","offer_id":51289312100671,"sku":"RC00583","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Schokobraun","offer_id":51299399205183,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reed-clarke-monika-blunder-eye-deal-eye-liner-pencil-schokobraun_single.jpg?v=1759418598"},{"product_id":"rounded-cotton-swabs","title":"Rounded Cotton Swabs","description":"\u003cp\u003eWHY YOU NEED IT\u003c\/p\u003e\n\u003cp\u003eTiny, delightfully tightly wound cotton buds that elevate your makeup game. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWHY I LOVE IT\u003c\/p\u003e\n\u003cp\u003eI have very strong feelings about using Q-Tips for makeup. Frankly, they're just too fluffy. For decades I've hunted down Japanese cotton buds because they're incredibly tightly wound and never, ever leave fluff or cottony lint on the lashes. \u003cmeta charset=\"utf-8\"\u003eAll it takes is having your client spend 10 minutes trying to pull a nearly undetectable bit of fluff from her lashes for you to never use a Q-Tip for makeup again. You can use these perfect cotton buds to create a sharp wing, blend eyeliner, clean up mascara, soften edges, remove eye makeup and so much more. Maybe you've never spent time thinking about an alternative to Q-Tips, but I will make this promise to you right now, once you use these you will never ever use anything else.\u003c\/p\u003e\n\u003cp\u003e200 pcs. \/ pouch\u003c\/p\u003e","brand":"Artist Kit Company","offers":[{"title":"Default Title","offer_id":51585881080127,"sku":"RC00600","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/4628\/1315\/files\/reedclarke-artistkitco-010.jpg?v=1764624077"}],"url":"https:\/\/shopreedclarke.com\/collections\/mascara-101.oembed","provider":"Reed Clarke","version":"1.0","type":"link"}